Warren Beatty plays the ultimate swinging single bachelor. Beatty is irresistible gigolo George Roundy, a hairdresser who can’t stay away from his clients. They can’t resist him either in this farcical satire of 70s sexual practices. Unfortunately, all of his lovers are linked and the confusion reaches the boiling point at a party on election night. When one of his affairs jeopardizes an opportunity to solicit funds to start up his own beauty salon, George begins to reconsider his lifestyle.